Design Gets Real
Client: KVB
Collaborators: Tim Jones, Jordan Stokes
Role: Creative Director

The brief was to bring a 30 year old design educator KVB’s brand up to the minute, with a brand identity and complete suite of communication tools that better reflect the unique difference KVB offers students – working in real studios on real briefs, right around the world.

The solution, The students’ opportunity for global exploration as part of the curriculum led to a simple design solution based on travel and passport-based graphics, and language which focuses on the real, hands-on journey students can expect. Matched by optimistic and real photography, the branding is flexible, confident and authentic to KVB’s offer.