Find Your Fit Client: Nike Training Club Scope: Campaign Idea, design toolkit, advertising executions shown across OOH, print, social Collaborators: Olivia Johnson, Ling Cho, Deep Sky, Mila Jones Role: Design Lead – Nike Portland (Contract)
Teaming up with Nike in Portland, Brad initiated the Find Your Fit initiative, aiming to assist people in uncovering their optimal fitness regimen through the Nike Training Club App. Given the multitude of exercise choices, ranging from yoga to weight training, navigating the ideal workout routine can be daunting. The Find Your Fit campaign is dedicated to streamlining this experience by leading individuals on a personalised journey of self-discovery and exploration.